Author: manisha.brandme

How to Make Your Website Great for Mobile-First Indexing

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How to Make Your Website Great for Mobile-First Indexing

Nowadays, more people use their phones to browse the internet than ever before. Because of this, Google has started focusing on how well websites work on mobile devices. This is called “mobile-first indexing.” It means Google looks at the mobile version of your site first when deciding where to place it in search results. Here’s how you can make sure your website is ready for this change.

How to Get the Most Out of Your Press Release

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While press releases may no longer be the primary method for distributing company news in our modern society, they are still incredibly powerful marketing tools that you should take advantage of.  Whether you want to promote an event, stimulate conversation about your company, or send a message to the public about noteworthy company devel...

Make Your Online Ads Relevant and Personal

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Advertising could really be much more than an evil. Online ads can be useful when they are relevant, which suggests contextualization and personalization.Brand use contextual targeting to attract users and place them at the heart of their marketing – be it through display targeting, or promoting certain pieces of content or products ...